Sheltons Sportsturf Drainage are specialists in land drainage solutions based in Baumber, Lincolnshire. Applications of their technologies and equipment include the draining of sports fields and golf courses to extend the playability of land in tough winter conditions.
Asked by Lincoln marketing firm Aspect7 to overhaul and modernise their website, we quickly homed in on their existing, but under-employed strapline: ‘Drain today, play tomorrow’. We turned this into a prominent marketing ‘badge’ alongside large, informative imagery, to show the benefits of their drainage solutions for their clients.
We also improved the site navigation and brought news snippets to the fore on the home page, encouraging site users to explore more areas of the site., thereby introducing them to other Sheltons services.
Created in association with Aspect7 Marketing, Lincoln.
