Reverse Design Tip 4: Save money – start a bank
veroxybd.com Start a bank? I’m sure you’re wondering whether I’ve finally lost all my marbles. Well, not just yet. I’m referring to one of those areas that seems to cause small businesses a lot of headaches. It also costs them more money than it should. I’m talking about obtaining images – […]
Don’t hire personality, use your own!
Originally, I was going to write this post on photography and illustration for SMEs as a mini rant, but at the last minute, decided not to. Instead, this quick post is intended to help companies use imagery more effectively to sell themselves better to prospective and existing clients. My discussions […]
5: Brand language: imagery
In the next three posts we’re going to look at brand tools. These are the component parts of a brand that we all recognise; imagery, text and language. The last of the three posts will cover how to put them all together consistently to create strong brand communications. Imagery is […]
